Archives
April 2012
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Andrew Zarian Interviews Podcast Answer Man Cliff Ravenscraft 4-6-12
Andrew Zarian interviews Podcast Answer Man Cliff Ravenscraft.
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Patience with Podcasting: The Medium around the Corner
When television first came out as a commercial medium, broadcasters complained that advertisers were trying to judge commercials by the standards set for print advertising, and it took years before the two groups could reconcile their strategies. We are now seeing the same pattern with podcasting, but it seems that, in some groups, the lessons of history have not been remembered.
